Northwestern Musical Theater 2008 Mailer


Normally done as a 20+ page booklet, Hazen reimagined this pieces as a more economical piece with more impact. It tells the same story through a carefully planned series of folds.
Since no central image would apply to the various productions, a light, historical flourish theme was established, growing off the type throughout.
Images of performers and past productions are revealed upon the first opening, then general info about the season. Finally, a large poster-like interior details all the shows along with a detachable order form.