Northwestern Theatre Booklet
A brochure promoting all the different productions of the 2008/09 season. Each page is a “mini poster” for the show.
The season has a dreamy, fantasy theme, so the whole book is tied together with ethereal background images and colors. This lends a consistency to the book as well, since each show is illustrated with a unique conceptual image that captures the story. Other elements like the bold but playful use of the sideways titles and a consistent but fluid layout create a cohesive “brand” for the season.